Hallmark Floors revolutionary new True Engineered Hardwood Collection was recently featured in Floor Covering Weekly! In their segment "Your Guide to TISE 2019", FCW provides insight in Hallmark Floors' new True Collection, its design process and why it stands out in a crowd of other engineered hardwood flooring categories - Read the full article here. The True Engineered Hardwood Collection will be making its debut at The International Surface Event 2019, January 23rd - 25th Booth #1137. Hallmark Floors is the first to master this revolutionary technology of replicating “the bog-wood process” that occurs when logs lie buried in lakes, river, and waterways for hundreds of years, deprived of oxygen and sunlight. This process in nature can take centuries for the wood to turn from its natural color to deep golden brown or even completely black. Hallmark has emulated nature’s methods to create saturated colors throughout the top layer, creating stunning, weathered patinas."Hallmark is the first to master this revolutionary technology of replicating “the bogwood process,” which occurs when logs lie buried in lakes, rivers and waterways for hundreds of years, deprived of oxygen and sunlight."
This is the second article from Floor Covering Weekly featuring our True Engineered Hardwood Collection. In mid-December, an introductory piece was released that provided more insight into the conception, production and practicality of the True Collection. The story provides a closer look into how the True Collection is a new category in flooring all on its own. Read the article here.